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IVAKKAK 2009  Participant teams posing at the starting point of the race.
Thirteen teams participated in a difficult, yet remarkable, journey that has become the North’s most popular event: Ivakkak, Nunavik’s dog team race. Now in its eight edition, Ivakkak is moving from an annual to a biennial format to allow the pure-breed Inuit husky dog population to grow and also provide more time for the teams to better prepare for this event. The Makivik Corporation is proud to host this race, which provides Inuit elders with an opportunity to share their ancestral knowledge with the new generation whose way of life has changed significantly during this modern era. The North West Company is a proud silver level sponsor of this annual event. |
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Festival du Voyageur - $15,000 sponsorship
 Webequie Hockey Team - $2000 (gift in kind) In support of the local community, The North West Company provided new team jerseys for the Webequie Young Warriors youth hockey team in northern Ontario. The jerseys were presented to the team at an in-store ceremony and a commemorative photograph is now displayed in the local Northern Store.
  Norway House Dental Initiative with the UofM - $10,000 sponsorship The North West Company joined forces with Variety, the Children’s Charity of Manitoba and the University of Manitoba to bring better quality dental care to the children of Norway House by providing free check- ups and fluoride treatments at a state-of- the-art clinic. The Northern Store and The North West Company provided a custom rewards program for children who demonstrated consistent improvement in their oral care. Over a 6-month period, the children can earn points toward a Northern Store gift card to purchase a gift of their choice. The program launched in the fall of 2008 and will continue through 2009.    Canadian Diabetes Association/American Diabetes Association - $1 Million + As Canada’s largest employer of Aboriginal Peoples, and recognizing
that the aboriginal community has one of the highest rates of diabetes
in Canada, The North West Company has become the largest private
contributor to the Canadian Diabetes Association. Since 2002, NWC has
launched a national campaign from its head office in Winnipeg to
recruit both customers and employees interested in participating on
The North West Company Diabetes Team. To date, 58 team members
representing 25 communities, including The North West Company’s CEO
Edward Kennedy, have participated in marathons in communities around
the world.  Oxford House York Boat - $5000 sponsorship The North West Company is supporting the community of Oxford House in the purchase of a York Boat. York Boats have an important and historic place in Northern Aboriginal Heritage. While traditionally York boats were used to transport goods, today they are used in reenactments and festivals. The Oxford House York boat will be displayed in the spring of 2009 in celebration of the 100th year of Treaty #5.   Giant Tiger Street Team The North West Company supports the GT Street Team. The team, comprised of cheerleading athletes, attends various community events. They perform cheerleading demonstrations and interact with community members by providing giveaways.   |
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The North West Company (NWC), is proud of the active role we play within the communities we serve. A large number of our sponsorships/donations are advanced to community related events, local causes and charitable organizations. Our priorities are to support:
NWC is among the top corporations in Manitoba. As a result of this status the company attracts many sponsorship and donation requests from all beneficiary sectors on an annual basis, with many organizations sending more than one proposal in a given year. Proposals and requests are assessed on an individual basis that promote and enhance the company’s priority causes as outlined above. They should represent opportunities for positive exposure and promotion of the NWC brand and its banners. |
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Requests for sponsorship are usually forwarded to the Corporate Donations Committee or local store(s) serving the community where the event will take place. It is NWC policy that our stores support local causes and programs as an active member of the communities we serve. An ‘Application For Sponsorship’ form must be completed and submitted for consideration. Please allow 4 to 6 weeks for review and assessment. If you are submitting your application in person at a store within your community, simply print out the form and submit it to your local store manager’s attention. Requests must be submitted at least six months prior to the date of the event to be considered. NWC recognizes the value and importance of all requests, unfortunately, we can not participate in every opportunity. We thank you in advance for your consideration of The North West Company. Requests can also be e-mailed to communitysupport@northwest.ca Apply for Sponsorship |
 Healthy Living: is an NWC program focused on improving the quality of life for our customers and employees through education, resources, and services. Current program goals are as follows;
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